Mesh Marketer Social Media Plan

May 17, 2009 by mm  |  4 Comments

Mesh Marketer Social Media Plan

After work­ing with Social Media (Web 2.0) and inter­net com­mu­ni­ties (since 1995), this is the best I can share with you in terms of hav­ing a map, guide or strat­egy to imple­ment a sane Social Media Plan.

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Best SEO Advice Straight from Google

January 29, 2010 by mm  |  No Comments

10 Tips for SEO Directly from Google

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Blogging Authority

January 28, 2010 by mm  |  No Comments

If you’re mak­ing the most of the new Web 2.0 world of social media and you’d like to get enough read­ers to ful­fill your goals (whether it’s bet­ter AdWords Qual­ity Score or just a desire to have more than your cousin read­ing your blog), it really helps if you’ve got author­ity.
Y’know, author­ity? That cred­i­bil­ity thing? […]

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My Wife Is Sharp (And I’m So Dull!!)

January 18, 2010 by mm  |  No Comments

I don’t know what is more unbe­liev­able: the fact that they didn’t catch this or the fact that I didn’t catch this.

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AdWords Third Stage

January 9, 2010 by mm  |  2 Comments

And then there are all the out-of-the-box things that if I told you what they were, then they wouldn’t be out-of-the-box. This is where you, as the expert in your field, as an author or as a subject-matter-expert, get to invent and cre­ate new ways to get your mes­sage across. No one can cre­ate new things in your field bet­ter than you…

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AdWords Second Stage

January 9, 2010 by mm  |  2 Comments

And regard­ing writ­ing good ads, con­sider that most ads that are effec­tive are ones that really grab people’s atten­tion; so it’d be a good idea to con­sider the following:

1. It’s OK to be funny.
2. It’s OK to be cute.
3. The only way to know a good ad is to test it.

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AdWords First Stage

January 9, 2010 by mm  |  1 Comment

The thing you should know about this stage is that it is often char­ac­ter­ized by wild swings in effec­tive­ness. This is unavoid­able because there are so many vari­ables in an AdWords that just one vari­able can scut­tle what oth­er­wise seemed like a good start. Some­times these sim­ple set­tings and changes can cause other vari­ables to not func­tion cor­rectly and it’s easy to think that the thing to change isn’t what it seems to be.

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Google AdWords Overview in Three Stages

January 9, 2010 by mm  |  2 Comments

By suc­cess­ful, I mean that you have achieved three over­all goals: MeshMarketer’s Three Over­all Goals of a Suc­cess­ful Google AdWords Campaign:

  1. Your Click-Through-Rate is over 1% for all of your keywords.
  2. Your Qual­ity Score is 7 and above on all keywords.
  3. All of your ads together in each Ad Groups have over 1% CTR.

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What Can I Do For You?

December 26, 2009 by mm  |  1 Comment

To All Prospec­tive Clients,
I say pretty much the same thing to my new poten­tial clients, so if you are think­ing about being one or we have talked and you would like to know more for­mally what I can do for you, here is what I rec­om­mend to all of my clients…

Get a Blog (Either Replace […]

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Delighted to Announce New Clients

December 22, 2009 by mm  |  No Comments

I have two new clients and I’m pleased as pie.
First off is Fit­ness 805. They offer a very diverse range of fit­ness ser­vices (along with some cool ser­vices you might not expect) in the 805 area code (thus the name) and I am delighted to be part­ner­ing with them to get their Google […]

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Time Lapse Photography

October 16, 2009 by mm  |  No Comments

I’ve always really enjoyed time-lapse pho­tog­ra­phy and since I’m a pho­tog­ra­pher and a video edi­tor, I ran across a lit­tle project done by a pho­tog­ra­pher in my old stomp­ing grounds in Ohio.
I couldn’t resist down­load­ing the video and mak­ing it a lit­tle bet­ter, a lit­tle faster and shorter.
View it here:

Or down­load it here: Bowling_Green_Ohio_time_lapse_videoplayback.avi

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