If you know what Google AdWords is, then you probably know that they have coupons or maybe you’ve got one in the mail or been offered one, but didn’t know what to do next.
Let’s say that you are a really great _______(fill in the blank with your profession) and you have no interest in marketing or using a computer to design ads, place them strategically, make the perfect landing page and outbid others in doing the same thing. Well, most _______s don’t know how to do this because it’s a completely unrelated discipline to doing what _______s do. Even if you were to get a degree in Business Management, they don’t teach this stuff because it changes so quickly that by the time the class is over, a whole new chapter would need to be written in the textbook.
But, there are people who know a lot about technology, software and marketing and also coaching and training. This person would be able to do the work for you and then teach you how to do it yourself. That’s MeshMarketer. We will do it for you. I’ve done it with fantastic success in saving lots of money for other companies when they were spending too much and also helping them to increase their overall traffic to their site. References available upon request.
So, if you’ve ever thought about starting up with Google AdWords to reach new customers, this is a great way to do it. However, I do feel it’s important to warn you in advance that the coupon may be $100, but you often need to spend up to $200 altogether to really get a fair sense of how your campaign actually works and whether or not it’s a good idea to continue with it. Also, it’s never a good practice to think you need to be at the top of paid search; it only means that you outbid everyone else. When you are able to pay a low cost per click, have a Quality Score of 10 AND be at the top, then you know you are doing it right and it’s then great to enjoy the space at the top; unless you are the only provider of a product or service, you can expect to pay your way to the top unless you are smart and simply work on being between #2 and #3 and focusing on your Quality Score (7 is just fine; 8 and 9 rarely exist).
As you can tell, there’s probably much more to this than you know. You can read my ebook (for free if you subscribe to my mailing list) and learn all that there is to know and then from there you can hire me to do the work to get you started.